Dispensing Health and Education Is a Spray Away!
A germophobic and his childhood friend came up with a unique idea, formed a new company to market it, and have placed more than 250 of their products in doctors’ waiting rooms in New Jersey, New York, Pennsylvania, Massachusetts, and Connecticut in less than a year.
Lakewood residents Joe Hirsch, the CCO (chief creative officer) and Daniel Rubin, VP of business development, recently formed On the Spot Media (OTS), 216 River Avenue, Lakewood, and created a sturdy custom-designed mahogany display stand, featuring a touch-free Purell hand sanitizer dispenser with an 11 x 14 eye-level advertisement billboard on top.
The idea for a combined portable Purell station and advertising opportunity occurred to Hirsch when he was sitting in doctor’s offices among people who were coughing and obviously ill; and from working in a nursing home. Prior to forming OTS, Hirsch, a LNHA (licensed home nursing administrator) had worked for five years in a Newark nursing home in departments from administration to staffing and purchasing.
Before forming OTS with his childhood buddy from Brooklyn, Rubin developed and marketed brands to national levels for Guerilla Inc, Clifford, N.J. He earned a B.A. in business from Fairleigh Dickinson University, Rutherford, N.J.
Rubin said, “We feel our ‘point of care’ display is a much needed service. Patients, who are also consumers, spend an average of 25 minutes in the waiting room (Achieves of Family Medicine). What better place than that to provide touch-free Purell hand sanitizers and at the same time promote brands, products or educational materials that benefit patients.”
The Purell hand sanitizer displays are free for doctors’ offices if a sponsor or any company agrees to promote its goods or services on the display. It is the sponsorship that covers the cost of maintaining the displays. Hirsch and Rubin will actively look for the sponsors if a doctor wants a display in his office but does not have a sponsor for it.
For more information, contact Hirsch or Rubin at 732-987-3995 or visit www.OTSMediaLLC.com
New 18-Inch Sewer Main Provides Needed Relief to Sewer System in Lakewood
A new 18-inch sewer main was completed and put into service this January on Vine Street, Lakewood, as part of the Vine Street – Phase 2 Sewer Main project. The new sewer main was installed by New Jersey American Water to help relieve the over-capacity stress on the existing sewer main along the US Route 9 corridor in southeastern Lakewood.
This project, in partnership with Lakewood Township, was essential to support growth in the southeastern area of the township. Steven Reinman, director of economic development for Lakewood Township, said, “This was the second part of a project needed by the community. It helps supports New Jersey American Water’s need to relieve flows on US Route 9, and it helps Lakewood Township coordinate needed sewers for future growth in a logical way.”
Donald Shields, VP of engineering at New Jersey American Water, said, “The project’s challenges included deep trench construction (greater than 25 feet) and the relocation of several utilities. Some of this construction was completed in high foot traffic areas, a route that included passing several schools and homes. Safety and security was a major concern for this project. The use of a portable fencing system and a dedicated security company was provided to minimize these risks.”
Shields added, “The project included the installation of 4,060 feet of 18-inch diameter pipe and the installation of nine manholes. The project route involved a portion of Oak Street, Halsey Street, Argyle Avenue, Broadway Avenue, and a connection to the existing Route 9 sewer. Oak Street is scheduled to be paved in the spring of 2015.”
Bil-Jim Construction (Construction Services) and Hatch Mott MacDonald Engineering (Design and Engineering Services) along with several team members both at New Jersey American Water and Lakewood Township all contributed to the success of this project.
Another New Jersey American Water project currently underway is the Western Lakewood Township Tank Project, which is in the construction phase. The tank, located off Massachusetts Avenue, will store one million gallons of water. Construction began in October 2014 and is expected to be completed and in service by August 1, 2015. The tank will stabilize water pressure and provide additional fire flow in this area.
Preferred to Sponsor Cancer Foundation Gala – Honorees Named
Preferred Home Health Care & Nursing Services, with headquarters in Eatontown, is presenting the Emmanuel Cancer Foundation’s (ECF) annual Crystal Gala, Saturday, March 14, 2015 from 6:00 to 11:00 p.m. at Ocean Place Resort & Spa, 1 Ocean Boulevard, Long Branch, N.J., 07740.
The 2015 honorees are Business of Distinction: Townsquare Media Jersey Shore, Don Dalesio, market president; Outstanding Service Champion: Long Branch Superior Officers Association, Lieutenant Frank Rizzuto; Lifetime Achievement Award: Nancy Scharff, singer and musician; Humanitarian of the Year: Dr. Heather Grossman, Dr. Jessica Scerbo, and Dr. Anna Sechser-Perl, all from The Unterberg Children’s Hospital at Monmouth Medical Center.
Tickets cost $150.00 each and include a cocktail hour, dinner with a five-hour open bar, dancing, a casino, sports memorabilia and a silent auction, prizes, and more.
Sponsorships range from $100 to $20,000. For sponsorship opportunities, call Joann Passantino at 732-282-2324 or joann@emmanuelcancer.org.
ECF, 1710 Highway 71, Suite 2, Wall, N.J. 07719 provides specialized services, at no charge, to New Jersey families who are caring for a child with cancer.
The services include professional in-home counseling; advocacy on behalf of families; materials support, such as food, clothing, toys, and household items; and emergency financial aid, such as paying for rent or utilities.
For the past 30 years, ECF has helped more than 1700 New Jersey families in Mercer, Middlesex, Monmouth, and Ocean counties who are dealing with pediatric cancer. The regional centers of EFC are in Scotch Plains (Headquarters), Woodbury, Midland Park, and Wall Township.
About Preferred Home Health Care & Nursing Services:
Since 1987, Preferred Home Health Care & Nursing Services (PHHC), 45 Main Street, Eatontown, N.J., has provided a wide range of medical and non-medical home health care services from pediatric to geriatric care throughout New Jersey and Pennsylvania. PHHC is accredited by CHAP (Community Health Accreditation Program), an accrediting organization for the home health care industry.
Preferred works collaboratively with physicians, hospitals, nursing homes and facilities to ensure a smooth transition to one’s home. In-house services include skilled nursing care for infants, children, adults, and seniors; personal care services, including bathing, grooming, dressing, feeding, etc.; private duty nursing services; and at-home physical therapy, among others. All of the care can be provided in-house and is coordinated by registered nurses, with clinical supervision available 24 hours a day, seven days a week. Visit Preferred at PreferredCares.com for more information.
Gazic Takes the Helm at the Lakewood Chamber of Commerce
The Lakewood Chamber has a new executive director. Robert Gazic, Jackson, N.J., has been named the executive director of the Lakewood Chamber of Commerce, 395 Route 70 West, Suite 125, Lakewood, N.J.
As director, Gazic will organize and promote programs that benefit Chamber members, and the corporate and business community. Gazic will be in charge of seminars, educational programs, fundraisers, trade shows, the annual Awards Dinner, Student Career Day, Administrative Professional Day, and business-after-hours events, among others.
Prior to becoming executive director of the Lakewood Chamber, Gazic worked in the banking industry for eight years where he was responsible for business development, maintaining a strong focus on external business development, marketing, and community involvement.
Gazic, a graduate of Bergen Catholic High School, Oradell, N.J., earned his B.S. in accounting at Fairleigh Dickinson University, Teaneck; and his M.B.A. in finance from Fairleigh Dickinson University, Rutherford.
He is a board member of the Strand Theater and Monmouth Medical Center Southern Campus Foundation.
Gazic said, “I’m very excited about this opportunity. Lakewood has a vibrant business community and I am looking forward to working with local businesses.”
For more information, contact Robert Gazic at 732-363-0012 or rgazic@mylakewoodchamber.com or visit www.ourlakewoodchamber.com.
Sweet Home Services Finds a Home in the Lakewood Industrial Park
Sweet Home Services (SHS), a company that provides Senior companionship, health care services, services for children and adults with disabilities, and specialty assistance, such as 24-hour live-in help, transportation and shopping, among other services, has opened its offices in the Lakewood Industrial Park, 195 Lehigh Ave, Unit 12.
Jhoane’ Sherard, the owner and a certified assisted living administrator (CALA) with more than 20 years’ experience in the health care field, established Sweet Home Services in 2007 as a solution to allow clients to stay at home and age in place in the comfort of their own environment. The company employees 20 people and is planning to become a UEZ (Urban Enterprise Zone) business.
Prior to starting SHS, Sherard worked at Bartley Healthcare, Jackson, as the director of human resources. She also worked for Sunrise Senior Living, Brick, as an assisted living coordinator, and Marriott Senior Living, Lakewood, as an assistant restaurant manager.
Sherard attended Ocean County College (OCC) for accounting. She earned her certification in Human Resource Management at OCC, and a diploma in Computer Operations and Programming from Brick Computer Science Institute, Brick.
Sherard holds licenses as a NJ State Certified Food Service Manager and an Assisted Living Administrator. The New Jersey Department of Consumer Affairs licensed SHS as a Health Care Service Firm. She is also a licensed legal insurance representative for Legal Shield.
Sherard is an active community volunteer. In 2011-12, she volunteered in the Department of Patient Satisfaction at Kimball Medical Center, Lakewood. She serves as the director of Community Outreach, a volunteer position for Church of The Harvest Ministries, Toms River. This Thanksgiving, SHS volunteers fed 100 homeless people. Volunteers assisted in cooking the food, boxed up donated clothing and delivered it to those in need.
Sherard said, “We continued our efforts for Christmas, providing clothing and toys to families in need. Our goal is to make a difference in the lives of those who live in the Ocean County area. We intend to grow our business right here in Lakewood, being a part of positive and productive change.”
Sherard, who grew up in Lakewood, said, “We also sell quality, stylish and affordable scrubs in our Lakewood office. We are constantly ensuring that our standards accommodate the health and well-being of every individual we provide care for.”
For more information, contact Jhoane’ Sherard 732-228-9226 or 732-722-8368.
One of the Most Highly Attended WJRZ Expos Ever!
More than 1,600 people attended the 13th annual Women’s Expo 2015 presented by 100.1 WJRZ-FM at the Pine Belt Arena, Toms River, where more than 45 exhibitors had something for just about everyone from give-aways to health screenings and advice, demonstrations, and special appearances. Even Elvis (Richie Santa, Elvis impersonator, Staten Island) was in the house!
Each person who attended received makeup and lotion samples, courtesy of L’Oreal. Jacqueline D., Toms River, won the 13-piece living room furniture set from Michael’s Furniture, Brick. Sniptease Hair Studio gave free haircuts.
Deborah Heart and Lung Center offered a body fat analysis and blood pressure; Monmouth Medical Southern Campus did balance screenings and glucose readings; and Dr. Maryanne Yehl, Immediate Care Medical Walk-In, Toms River, gave a presentation highlighting women’s health tips.
To entice the pallet, there were food samplings, such as cheese and butter from Finlandia; a cooking demonstration from the Ocean County Vocational Technical School, with bean soup and “to go” salads in mini cups; a cake decorating demonstration from Jenni Cakes who showed how to make a cupcake bouquet; Mulberry Street who gave samples and ideas about cooking with flavored oils, and courtesy of TD Bank, a free juice bar with blenders on site making four different kinds of fresh juices.
Attendees were shocked and touched by the performance of internationally known medium Marisa Liza Pell. Tissues had to be handed out as she mentioned personal messages from beyond for people in the audience.
Will people come back next year? Marie Senkeleski, promotions director for WJRZ, Greater Media NJ, said, “As always, this is one of the best FREE events in Ocean County — free admissions, free food samples, free giveaways, free haircuts and more! This was honestly one of the busiest Expos we have had in years. It was just a great day overall. Each booth had a ton of interaction with the crowd.”
The 13th annual Women’s Expo 2015 presented by 100.1 WJRZ-FM was sponsored by Deborah Heart and Lung Center (www.deborah.org), Monmouth Medical Center South, Seaview Orthopaedic, TD Bank, and Immediate Care Medical Walk-in of Toms River.
For more information, contact Marie Senkeleski, promotions director for 100.1 WJRZ, at 609-597-1100 Ext. 204 or visit www.WJRZ.com.
WJRZ-FM is a radio station of Greater Media, Inc. Greater Media, Inc. is the parent company of twenty-one AM and FM radio stations in the Boston, Detroit, Charlotte, New Jersey, and Philadelphia markets. Greater Media also owns a group of weekly newspapers in central New Jersey and several telecommunications towers, located throughout the United States.
Ken Pavlinec Opens Hands On Physical Therapy Clinic in Bricktown
Physical Therapist Kenneth Pavlinec, Jackson, is opening Hands On Physical Therapy and Occupational Therapy clinic at 224 Jack Martin Boulevard, Unit E4, Brick, N.J., in Ocean Medical Park. The 3,000-square-foot clinic has a physical therapy department on the second floor and occupational therapy department on the first floor. The seven-person office includes physical therapists, an occupational therapist, physical therapy aides, and front office staff.
Hands On Physical Therapy was founded in 2003 by Pavlinec, a physical therapist and McKenzie Certified clinician (PT, MDT*) with more than 18 years’ experience working in an outpatient, acute, home care setting, and local regional trauma center.
Pavlinec also owns Hands On Physical Therapy, 780 Route 37 West, Suite 210, Toms River, N.J. This clinic, a 2,000-square-foot facility with updated equipment, is in a new professional building. Pavlinec, the chief physical therapist there, offers occupational therapy, pediatric physical therapy, personal training, and nutrition consultation.
Other professional services include pediatric physical therapy and early intervention, sensory integration and autism spectrum disorders. “Everyone on our staff has between 10 and 25 years of experience each,” said Pavlinec, an athlete and marathon runner.
“We offer Anodyne Therapy (infrared light), which was originally used to treat injuries in horses and is now used as a non-invasive, non-drug treatment for patients with nerve damage and pain from peripheral neuropathy.”
Pavlinec also provides Aquatic Physical Therapy at Toms River Fitness, 213 Route 37 East, Toms River. His clinics are the only in Ocean County to be recommended by and are part of the Hospital for Special Surgery Rehabilitation Network, New York.
Pavlinec encourages patients who are having total knee and hip replacements to take his operative education classes at no charge about three weeks prior to scheduled surgery. “These classes,” Pavlinec says, “are based on research, different from what hospitals provide, improve post-operative outcomes.”
When Pavlinec isn’t treating patients in the clinics, he is running marathons, playing on a Toms River men’s softball team, or coaching his daughter’s and son’s recreation basketball teams.
Pavlinec, a 1997 cum laude graduate of Quinnipiac University, Hamden, Connecticut, completed gross anatomy at Yale University. In 2001 he became one of 750 Certified MDT McKenzie specialists in the world for treatment of pain of spinal origin.
Hands On Physical Therapy clinics are open 7:00 a.m. to 7:00 p.m., Monday through Friday. Aquatic Therapy is held three times a week. Hands On Physical Therapy offers free transportation to and from appointments. The clinics accept many health insurances and Medicare.
For more information visit www.HandsOnNJ.com or call the Toms River clinic at 732-736-7007 or the Brick clinic at 732-746-3933.
*MDT: Mechanical Diagnosis and Therapy
About Hands On Physical Therapy: Hands on Physical Therapy is the provider of choice for delivering quality physical therapy by having each client see only one therapist during their duration of care. They are committed to systematic evaluations, continuity of care, ethical treatment, based on evidence through research, ongoing continuing education, and skilled hands-on treatment in a friendly, hygienic, courteous, caring and healing atmosphere. This institute’s passion is maximizing the core health and wellness of our clientele.
Lakewood Community Shuttle Almost Ready to Roll – Drivers Needed
Through the efforts of the Lakewood Township Committee and Steven Reinman, the director of economic development, Lakewood will soon be offering a public shuttle service with several routes in township, operated by Lakewood Community Shuttle Inc. People will be able to ride at no charge for the first three months. After that, a ride will cost $1.00.
Reinman said, “Through the offices of Congressman Chris Smith and the initiative of senior staff at Beth Medrash Govoha (BMG), Lakewood Township received a federal grant of one million dollars to purchase nine buses to be used for public transportation. It took a long time for the shuttle proposal to actually come to fruition.
The process began when the township designed a RFP and held a bidder’s conference. The contract was awarded to Jay’s Bus Service, Cross Street, Lakewood, who then created a separate subsidiary called Lakewood Community Shuttle Inc., whose express purpose is to operate a public shuttle service with buses designed for 24 passengers and a place for a wheelchair.
Reinman said, “Most recently, we have waited for officials—the state, county engineers, and the DMV—to complete their inspections and give approvals of the buses and routes. At this point, six buses are road-worthy and ready to roll. As of a couple of weeks ago, there is nothing but staffing holding us back now.”
The Lakewood Community Shuttle is now hiring drivers, and printing up initial bus schedules, which will be distributed in the Municipal building, the library, Shop Rite, and other downtown locations. The Lakewood Community Shuttle will start with two routes. One is a loop from Central Avenue (Route 528) to the downtown area; the other will cover the renewed Job Link bus route that ran for six years serving the Lakewood Industrial Park.
Rivky Greenspan, the VP of operations for the Lakewood Community Shuttle, said, “We need drivers who have a CDL (commercial driver’s license) with a “P” (passenger) endorsement. Preferably, we’re looking for individuals with experience driving buses because drivers have to be able to accommodate the needs of human beings. There’s a lot of interaction.”
Drivers must have a clean driving record, and clean drug and alcohol history. Drivers who ever had their license suspended cannot be hired. Greenspan said, “We are following department of transportation regulations; but, we have some stricter guidelines. We will be doing random drug and alcohol testing so drivers will have to abide by those rules.” Individual salaries will depend on experience and other factors.
The white buses, with ads on them, will follow all ADA regulations. Greenspan said, “We can offer deviated routes at no charge for the disabled. We can also accommodate, up to ½ mile circumference, anyone else who gives us 48-hours’ notice; but the fare will be $2.00 rather than the usual $1.00.
Reinman said, “The hope is that this service will become very successful and do so quickly. Then the Township will request more buses via grants in order to add additional routes or the operator may decide to directly invest in more buses. We have, in the original plan, identified as many as nine routes throughout the town.”
Greenspan talked about potential, initial routes. “We will be absorbing the Job Link run that Loori Bus Company has been running for the last couple of years. We are also going to have another shuttle run from Westgate that will basically go to the Yeshiva/Georgian Court University area, back up to Central Avenue to Westgate, and then make a reverse loop.
“Once we get these two routes up and running, we can begin another two routes, perhaps going to Shop Rite. A future route probably will be going to be from Monmouth Avenue through the Kennedy Boulevard area, up to Squankum Road and the Kennedy Boulevard area, down to Shop Rite, to the Georgian Court and BMG area and back to Monmouth Avenue.”
Greenspan said, “Jay Ellinson, the owner of Lakewood Community Shuttle Inc., is doing this as a service to the Township; it’s not a money-making business.”
For more information or to apply as a driver, contact Rivky Greenspan, VP of Operations, at 732-370-5297.
President of NJBIA to Speak at Ocean ELC Meeting February 27
Michele Siekerka, Esq., the newly appointed president of NJBIA (New Jersey Business & Industry Association), will discuss the 2015 legislative goals and how to improve the state’s business climate Friday, February 27, 2015, from 8:00 to 9:30 a.m. at the monthly meeting of the Ocean ELC (Employees Legislative Committee), Clarion Hotel & Conference Center, 815 Route 37 West, Toms River, N.J.
ELC meetings, open to the public, are designed to inform the business community about important legislation, provide face-to-face opportunities with key government officials, and encourage dialogue between business and government. The Ocean County ELC is sponsored by Holman Frenia Allison, PC and New Jersey Natural Gas.
Before becoming the 11th president of NJBIA, Siekerka served as Deputy Commissioner in the N.J. Department of Environmental Protection. Before serving as Deputy Commissioner, Siekerka was the Assistant Commissioner for Water Resource Management and took an active role in Governor Christie’s Rebuilding New Jersey after Superstorm Sandy.
The registration fee, including a buffet breakfast, is $20.00. To register, contact Elizabeth Cahill at ecahill@firstenergycorp.com or call 609-656-2600. Checks made out to ELC can be mailed to Julie Holman, Chairwoman of Ocean ELC, 150 West State Street, Trenton, N.J. 08608.
About Michele Siekerka: Michele Siekerka was the president and CEO of the Mercer Regional Chamber of Commerce, senior legal counsel and vice president of human resources with the Automobile Association of America, and a partner in a Mercer County law firm. She also served on Governor Chris Christie’s Red Tape Review Group. Siekerka, a Robbinsville resident, earned a B.A. in political science and German from Rutgers University and a J.D. from Temple University School of Law.
About ELC: Employer Legislative Committees
The ELCs, established by NJBIA in 1959, are independent, local organizations representing all 21 counties. At each meeting, legislators, cabinet members or local officials will discuss important issues pertinent to business. Attendees also receive a briefing from one of NJBIA’s government affairs experts on legislative and regulatory issues affecting employers.
About NJBIA: The New Jersey Business & Industry Association, Trenton, N.J., provides information, services and advocacy to its member companies in order to build a more prosperous New Jersey. NJBIA is the nation’s largest statewide employer association. Its members, as a group, employ more than one million people and represents every industry in the state, including contractors, manufacturers, retail and wholesale businesses, and service providers of every kind.
Twyman Named Senior Managing Director of Colliers International
Douglas R. Twyman, SIOR (Society of Industrial and Office Realtors), Sea Girt, N.J., has joined the Princeton, N.J., office of Colliers International as a Senior Managing Director. Twyman, who has more than 30 years of experience in commercial real estate brokerage and advisory services, will specialize in the leasing and sale of office and flex/lab properties for landlords and tenants.
Twyman, who originally joined Colliers International in 1984, completed more than 1,000 transactions, totaling more than 7,000,000 square feet with aggregate values of $550,000,000. Companies Twyman has worked with in the real estate industry include Chase Manhattan Bank, 3Com, Johnson & Johnson, JP Morgan Chase, AT&T, General Motors Worldwide Real Estate, and Aramark, among others.
Twyman was named one of the “Top 40 under 40” business leaders by NJBiz. He has served as chairman of the Admissions and New Membership committees for the New Jersey Chapter of SIOR, and is a past president. Twyman is an active member of SIOR, IOREBA (Industrial and Office Real Estate Brokers Association), NAIOP (National Association of Industrial and Office Properties), New Jersey Technology Council, Economic Development Association of New Jersey, and the Alumni Association of Christian Brother Academy.
Twyman graduated from the University of New Hampshire with a B.S. in Economics. An avid marathon runner, Twyman is a supporter and active member of the Jersey Shore Running Club and the Shore Athletic Club.
For more information contact, Twyman at doug.twyman@colliers.com or 732-236-8899. See also www.colliers.com.